As a way to raise product visibility and foster community relations, promotional campaigns
also create brand awareness among the public.
Action PR has handled the largest-scale promotional giveaway held in Jordan; in summer 2001 Coca-Cola gave away 100 new cars. Winners throughout the country found a small car key drawn under the bottle top of a Coca-Cola bottle. Action PR planned and coordinated the logistics of the entire campaign.

Other campaigns include stereo and television giveaways, musical concerts, conferences and community service projects.


 

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