Media Coverage Evaluation:

Each press clipping is analyzed separately and provides accurate information on the publication it was published in, the page on which it appeared, a brief description of the media, its frequency and type as well as the estimated advertising value of the report. All press clippings are compiled into weekly or monthly booklets according to client demand and dispatched to designated recipients. Time-sensitive press clippings are scanned daily and emailed immediately to the client concerned. The client can make use of our electronic, Internet-based service, for real-time press cutting information. Comprehensive and analytical monthly reports also include graphics and other performing indicators to help clients monitor their media presence against that of their competitors’.